Based in Brisbane, Coffee Hood is a vibrant café and bar known for its warm atmosphere, quality brews, and lively evening culture.
The business brings together two passions, exceptional coffee by day and crafted cocktails by night, creating a unique space for community, creativity, and connection. With its growing audience and evolving identity, Coffee Hood sought a refined brand presence that truly reflected the character and energy of its offering.
Absolutely stoked with the new look. It captures our vibe perfectly and the whole process was smooth as. Couldn’t be happier.
Coffee Hood wanted a brand identity that matched the richness of its experience. As a hybrid café and bar, the business needed visuals that spoke to both early-morning regulars and late-night visitors.
The goal was to design a modern, expressive identity that blended comfort, sophistication, and personality.
This new branding needed to translate seamlessly across menus, signage, packaging, and digital platforms.
Brisbane’s hospitality scene is competitive, with cafés and bars constantly evolving their look and feel.
The challenge was crafting an identity that stood out without drifting too far from Coffee Hood’s welcoming, community-driven ethos.
The brand also needed to reflect two distinct moods, relaxed daytime ambience and energetic evening vibes, while remaining cohesive.
Elevance developed a bold and versatile brand identity that captured the dual nature of Coffee Hood.
A modern logo, rich colour palette, and expressive typography were crafted to elevate the business across all touchpoints.
Visual elements were designed to feel warm, stylish, and memorable, allowing the brand to shine in-store and online.
A standout identity that strengthens recognition in a crowded market
A cohesive visual system that appeals to both café and bar customers
Engaging brand elements suited for menus, merchandise, and digital campaigns
A refined look that supports future growth, promotions, and expansion
Coffee Hood’s refreshed brand now represents the heart of its experience, inviting, energetic, and unmistakably unique.
