Case study

Kicking Off a

Bold Identity

Corinthians Coolangatta

Football Academy

Corinthians Coolangatta is a passionate football academy based on the sunny Gold Coast, dedicated to developing young athletes with a blend of Brazilian football culture and Australian sporting spirit. Focused on discipline, skill-building, and teamwork, the academy provides a professional environment where players of all ages can train, grow, and compete. Known for its strong community presence and commitment to excellence, Corinthians Coolangatta continues to inspire the next generation of footballers through quality coaching and a powerful club identity.

What services did we provide?

Branding

What they say
about working with us

The new logo is unreal. It’s exactly what our club needed, professional, bold, and full of energy.
The boys absolutely love it.

Liam Roberts

Academy Director

Overview

Corinthians Coolangatta set out to build more than a football program, they wanted to establish a brand that reflects passion, discipline, and the joy of the game. With a growing academy and an expanding community, having a strong visual identity became essential for strengthening recognition, team unity, and club pride.

Challenges

With many football academies across the Gold Coast, standing out was a real challenge. Corinthians Coolangatta needed a logo that felt bold, modern, and full of energy, something that captured the spirit of the club, honoured Brazilian football heritage, and still suited the Australian sporting landscape.

The identity also needed to be versatile enough for jerseys, merchandise, signage, and digital use, without losing clarity or impact.

Solution

We designed a dynamic, high-impact logo inspired by strength, movement, and cultural roots. The emblem blends traditional football iconography with modern lines, creating a sense of motion and confidence.

A refreshed colour palette added energy while preserving the club’s recognisable personality. The final logo was crafted to scale beautifully across uniforms, promotional material, and digital platforms, ensuring a consistent and professional brand presence.

Results

  • A striking, recognisable identity that elevates the club’s presence on and off the field

  • A professional brand that inspires pride among players, supporters, and the wider community

  • A versatile design ready for jerseys, training kits, signage, social media, and ongoing brand expansion

Projects

Branding

Branding and logo design project for Corinthians Coolangatta